Shere Real Estate

Shere was a concept I developed for a women-led real estate agency based in the Bayside area, with the goal of carving out a distinct identity in an industry that can often feel overcrowded and impersonal. The client wanted a brand that would not only reflect their values of empowerment and professionalism but also stand apart from the typical, more traditional real estate branding.

The design direction we proposed for Shere was one that I truly enjoyed working on. I focused on creating a visual identity that was both elegant and strong, offering a sense of modernity and sophistication while also capturing the warmth and approachability that comes with a women-led business. It was a project that allowed me to push boundaries and experiment with design elements that felt fresh and bold, all while staying true to the values of the brand.

The potential identity we pitched to the client embodied this vision perfectly, offering a unique point of difference that would resonate with clients seeking both a professional and personalised real estate experience.